Ant International

Ant International

2025

Discipline

Brand Identity, Brand Systems

Client

Ant International

Industry

Finance, Technology

Since 2024, we’ve been part of Ant International’s global rebranding effort, supporting their global design team across their brands — Ant International, WorldFirst, Alipay+, Antom and Bettr.

Our work focused on developing brand guidelines, assets and applications to ensure an effective and consistent global brand presence.